Money on Amazon
Even though I made 10% of my total earnings from Amazon banner ads it’s important to recognize just how much screen real estate I devoted to their use (most times a 468 x 60 ad and a 300 x 250 rotating ad unit with Google Adsense both above the fold). The reason why I believe these ads perform so poorly is two fold:
Web visitors avoid clicking advertisements in general, but I’ve found the Amazon ads especially tend to convert very poorly.
The ads Amazon does offer are far too general and don’t work well for niche specific websites. i.e. if I was running a site focused on just LED HDTV’s the closest ad I could use is one for electronics.
The most effective Amazon ads I did run were carousel widgets and even those performed poorly when compared to the tactics I know work. One unknown trick is to simply create your own ads for products on Amazon; however, you must email the customer service team to get approval before running them.The ads I did go through the hassle of creating and getting approval for were even more effective than the carousel widgets, but again none of these solutions were as effective as linking to content within posts my most effective means of earning money from Amazon. In fact, as you can see from the last post I earned over 80% of my total income share based on in content related tactics.
More terrible ways to make money with Amazon Associates are continued after the break
I used Amazon stores for almost every one of my websites in 2008 and linked to the store via the navigation bar on each respective website. I would also link to the store from time to time when new products were made available for purchase. In the store I’d include products that were related to the niche and include both low priced items and high priced items. I’d also customize the color scheme to match the site in an attempt to make the appearance look seamless. So what I’m trying to get across is that I did everything right that Amazon describes for the best results and I still couldn’t any money. I wouldn’t even waste your effort building a store and instead use the space freed up in the navigation bar to link to “money articles” or categories.
Even though I made 10% of my total earnings from Amazon banner ads it’s important to recognize just how much screen real estate I devoted to their use (most times a 468 x 60 ad and a 300 x 250 rotating ad unit with Google Adsense both above the fold). The reason why I believe these ads perform so poorly is two fold:
Web visitors avoid clicking advertisements in general, but I’ve found the Amazon ads especially tend to convert very poorly.
The ads Amazon does offer are far too general and don’t work well for niche specific websites. i.e. if I was running a site focused on just LED HDTV’s the closest ad I could use is one for electronics.
The most effective Amazon ads I did run were carousel widgets and even those performed poorly when compared to the tactics I know work. One unknown trick is to simply create your own ads for products on Amazon; however, you must email the customer service team to get approval before running them.The ads I did go through the hassle of creating and getting approval for were even more effective than the carousel widgets, but again none of these solutions were as effective as linking to content within posts my most effective means of earning money from Amazon. In fact, as you can see from the last post I earned over 80% of my total income share based on in content related tactics.
More terrible ways to make money with Amazon Associates are continued after the break
I used Amazon stores for almost every one of my websites in 2008 and linked to the store via the navigation bar on each respective website. I would also link to the store from time to time when new products were made available for purchase. In the store I’d include products that were related to the niche and include both low priced items and high priced items. I’d also customize the color scheme to match the site in an attempt to make the appearance look seamless. So what I’m trying to get across is that I did everything right that Amazon describes for the best results and I still couldn’t any money. I wouldn’t even waste your effort building a store and instead use the space freed up in the navigation bar to link to “money articles” or categories.
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